Product Reviews [reviews] for Product Feeds

Recommended to strengthen trust and credibility in ChatGPT

The reviews field allows you to provide individual customer review entries in a structured format.

These reviews help ChatGPT:

• understand real user feedback,
• assess product quality and satisfaction,
• display richer and more trustworthy product information.

This field replaces the legacy raw_review_data.
The old field name is no longer supported.

When to use

Use this field if:

• your product has genuine customer reviews,
• you want to enrich AI understanding beyond aggregate ratings,
• you want to provide qualitative feedback to users.

This field is optional but recommended for consumer-facing products.

Format

• Type: List
• Structure: List of review objects
• Repeated field: No

Each review object may contain:

• title (string)
• content (string)
• rating (number)
• minRating (number, optional)
• maxRating (number, optional)

All values must be plain text or numeric values.

Example (JSON-style representation):

[
  {
    title: "Great quality",
    content: "Very solid product.",
    rating: 5
  }
]

Relationship with other review fields

Providing reviews is complementary to aggregate review fields but not mandatory.

Best practices

• Use authentic customer reviews only.
• Keep review content factual and non-promotional.
• Ensure ratings match the scale used in star_rating.
• Do not fabricate reviews.
• Do not include HTML, Markdown, or tracking content.

SEO / AI Tip

Structured review content provides qualitative context that AI systems can reason about.

While aggregate ratings show popularity, individual reviews explain why users like or dislike a product, improving recommendation quality.

Official Source:
ChatGPT Product Feed Specs