Optional for ChatGPT
The accepts_exchanges attribute specifies whether a product can be exchanged after purchase.
This information is used by ChatGPT to improve buyer trust, post-purchase clarity, and eligibility for checkout-enabled experiences.
It does not affect how products are displayed on your website.
It only controls how your exchange policy is communicated inside ChatGPT.
When to use
Use this field if your store allows customers to exchange purchased products (for size, color, or equivalent alternatives).
This field is especially important when:
-
You enable ChatGPT checkout
-
You want to reduce friction during AI-assisted purchasing
-
You want to surface clearer post-purchase expectations to users
-
[accepts_exchanges]accepts:true→ Exchanges are allowedfalse→ Exchanges are not allowed
Format
- Type: Lower-case string (boolean)
- Accepted values:
true,false - Repeated field: No
- Schema.org property: Not applicable (AI-only field)
Examples:
| Format | Example |
|---|---|
| CSV / TXT feed | accepts_exchanges: true |
| XML feed | <accepts_exchanges>true</accepts_exchanges> |
Minimum requirements
Note: If omitted, ChatGPT may assume exchanges are not supported.
- Use
trueonly if exchanges are genuinely supported by your store policy. - Ensure consistency with your return and exchange policy pages.
- Do not set
trueif exchanges are not actually allowed. - Avoid conflicting signals with
[accepts_returns]or[return_policy].
SEO / AI Tip
While accepts_exchanges does not directly influence ranking, it contributes to trust signals used by AI systems.
Products with clear post-purchase policies are more likely to:
- Be eligible for checkout flows
- Be recommended confidently by AI assistants
- Reduce hesitation during conversational commerce
For best results, combine this field with:
[accepts_returns][return_deadline_in_days][return_policy]
Official Source: ChatGPT Product Feed Specs
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