Search Eligibility [is_eligible_search] Field for ChatGPT Product Feeds

Required for visibility in ChatGPT

The is_eligible_search field determines whether a product can be indexed and surfaced in ChatGPT search and AI-powered discovery experiences.

If this field is set to false, the product:

• will not appear in ChatGPT results,
• cannot be considered for recommendations,
• cannot be eligible for checkout.

This field replaces enable_search.
The legacy field name is no longer supported.

Role in the OpenAI product feed

is_eligible_search acts as the primary eligibility gate.

All downstream capabilities depend on it:

• search visibility,
• recommendations,
• checkout eligibility.

If this field is disabled, all other ChatGPT-specific fields are ignored.

When to use

Use this field when:

• you want your product to be discoverable in ChatGPT,
• the product is allowed to appear in AI shopping experiences,
• the feed is intended for ChatGPT usage.

If the product should not appear in ChatGPT, set this field to false.

Format

• Type: Boolean
• Accepted values: true, false
• Case: lower-case only
• Repeated field: No

Examples:

Minimum requirements

Note: If this field is set to false, the product is excluded from ChatGPT regardless of data quality.

• Use true to allow ChatGPT to index and surface the product.
• Ensure required fields like title, description, and image_url are present.
• Do not enable for restricted or prohibited products.
• Do not rely on partial or placeholder data.

SEO / AI Tip

is_eligible_search is not a ranking boost by itself.
It is an on/off switch.

Visibility depends on:

• data completeness,
• accuracy,
• trust signals,
• eligibility flags.

If this field is incorrectly set to false, the product effectively does not exist in the AI layer.

Official Source:
ChatGPT Product Feed Specs