Enable Checkout [enable_checkout] Field for Product Feed

Required for ChatGPT Commerce

The enable_checkout attribute determines whether a product can be purchased directly within ChatGPT’s conversational interface.
This enables seamless in-chat shopping experiences where users can complete checkout without leaving ChatGPT.

When to use

Use this field for products you want to make directly purchasable inside ChatGPT.
To enable checkout, you must also set [enable_search] to true.
If enable_search is false, enable_checkout will automatically be ignored.

• [enable_checkout] accepts:
  • true → Allows in-chat checkout for the product (requires enable_search=true)
  • false → Product cannot be purchased inside ChatGPT

Format

• Type: Lower-case string
• Accepted values: true, false
• Repeated field: No
• Dependency: [enable_search] must be set to true
• Schema.org property: Not applicable (AI-only field)

Examples:

Minimum requirements

Note: This attribute has no effect unless [enable_search] is set to true.

• Set enable_checkout to true to allow users to purchase within ChatGPT.
• Ensure [enable_search] is also set to true.
• Avoid enabling checkout for unavailable or restricted products.
• Do not use enable_checkout if your product feed isn’t configured for ChatGPT commerce.

SEO / AI Tip

Activating checkout can improve user engagement and conversion rate in ChatGPT.
However, make sure your product details (price, stock, shipping info) are accurate and synchronized with your e-commerce system.

Official Source: ChatGPT Product Feed Specs